Worldwide there are special days dedicated to offering discounts and unmissable offers, among them, the famous Black Friday or ‘Black Friday’ and in our country the CyberWow and CyberWeek. These fairs have something in common: they are held online and are focused on citizens spending more, promoting mass consumption.
Saving is equal to or more important than consumption
However, saving is equal to or more important than consumption, and in Peru, where more than 30% of people keep their money outside the financial system, facilities are needed to access formal savings. In this sense, digital platforms offer the opportunity to open savings and investment accounts in bulk and at a low cost.
Aware of that, Good Finance, Peru’s first fintech, will bring exclusive offers for its customers through CyberSaver. The event will take place from March 25 to 31, coinciding with the World Savings Week activities coordinated by the Superintendence of Banking and Insurance (SBS).
The fair will have the participation of the main financial institutions of the country such as BBVA, Scotiabank, Banbif, Rimac Insurance, among others, who will offer exclusive promotions for customers, mainly concentrated in Savings Accounts, Term Deposits and CTS.
First digital fair dedicated to promoting savings
The Cyberahorro is the first digital fair dedicated to promoting savings. “For the first time we have a week of offers, where instead of spending, you save,” says Alfredo Ramírez, CEO of Good Finance. “We want to show customers how easy it is to find savings products to grow their money using digital channels. Cyberahorro brings together, for a week and in one place, the best offers in the financial sector, ”he adds.
First financial comparison platform in Latin America
Good Finance is the first financial comparison platform in Latin America, with more than eight years of experience in the fintech market. It allows to compare the conditions of the different financial products, giving the user the opportunity to choose the best alternative with transparent and unbiased information so that he has the power to choose well.